pr

“How do we write appropriately for online communications – website, social media and eNewsletters – as compared to print? What should we do differently?”

Here’s one thing we see too few of: testimonials. Think of them as a substitute for word-of-mouth.

The recent horsemeat scandal has rocked faith in supermarkets and supply chains.

This video gives a quick look at the media release – headlines, length, quotes and other components. Short sweet, video advice.

We know you are not a media outlet and we know that you’re understaffed but when BIG news relevant to your organisation breaks you need to tell your supporters ASAP.